Filters
Question type

Study Flashcards

Buyers are in position to exert strong bargaining power in dealing with sellers when:


A) their costs to switch to competing brands or to substitute products are relatively high.
B) a particular seller's product delivers quality or performance that is very important to the buyer and is not matched by other brands.
C) they buy the product infrequently or in small quantities and are not particularly well-informed about sellers' products,prices,and costs.
D) buyer demand is growing rapidly.
E) buyers are price-sensitive due to the product representing a significant fraction of their purchases.

F) B) and E)
G) B) and D)

Correct Answer

verifed

verified

Identify four factors that affect whether an industry does or does not present a company with a good business opportunity.

Correct Answer

verifed

verified

An industry's key success factors (KSFs)...

View Answer

The key success factors in an industry:


A) are those competitive factors that most affect industry members' abilities to prosper in the marketplace-the particular strategy elements,product attributes,operational approaches,resources,and competitive capabilities that spell the difference between being a strong competitor and a weak one,and between profit and loss.
B) are determined by the industry's driving forces,which are essential to surviving and thriving in the industry.
C) hinge on how many different strategic groups the industry has operating within the industry and their level of profitability and sustainable advantages.
D) depend on how many rivals are trying to move from one strategic group to another without losing momentum.
E) are a function of such considerations as how many firms are in the industry,how many have market shares above 5 percent,and whether the business models being used are similar or diverse.

F) A) and B)
G) A) and E)

Correct Answer

verifed

verified

A company's "macro-environment" refers to:


A) the industry and the competitive arena in which the company operates.
B) general economic conditions plus the factors driving change in the markets where a company operates.
C) the strategically relevant factors outside a company's industry boundaries-economic conditions,political factors,sociocultural forces,technological factors,environmental factors,and legal/regulatory conditions.
D) the competitive market environment that exists between a company and its competitors.
E) the dominant economic features of a company's industry.

F) B) and C)
G) A) and E)

Correct Answer

verifed

verified

The best test of whether potential entry is a strong or weak competitive force is:


A) the strength of buyer loyalty to existing brands.
B) whether the industry's driving forces make it harder or easier for new entrants to be successful.
C) whether the strategies of industry members are well-matched to the industry's key success factors.
D) whether there are any vacant spaces on the industry's strategic group map.
E) to ask if the industry's growth and profit prospects are strongly attractive to potential entry candidates.

F) B) and E)
G) B) and D)

Correct Answer

verifed

verified

Showing 121 - 125 of 125

Related Exams

Show Answer