Question 1

One of the best ways to improve the tone of a message is through the use of ____________________ language.

Accepted Answer

The answer of One of the best ways to improve...

Question 2

Adaptation is the process of

Accepted Answer

A)   creating a message that suits the audience.
B)   impressing your audience with high-level diction and long sentences.
C)   sending feedback to the sender of a message.
D)   proofreading and editing a written message.E) C) and D)
F) A) and C)

Question 3

Adapting your message to the audience involves

Accepted Answer

A)   thinking of the right words and tone to use in your message.
B)   rewriting your message several times to ensure it is clear.
C)   selecting the best research to incorporate within the message.
D)   conducting a thorough audience analysis.E) A) and B)
F) A) and C)

Question 4

Which of the following demonstrates effective business writing?

Accepted Answer

A)   All executives and their wives will attend the Reno conference.
B)   A salesman must meet monthly sales quotas.
C)   The female attorney graduated from Yale.
D)   The office personnel will assist you with your forms.E) B) and C)
F) A) and D)

Question 5

The sentence You must submit your application by Friday is a more effective business message than Please submit your application by Friday.

Accepted Answer

A) True 
 B)False

Question 6

The primary purposes of most business documents are to inform and to persuade. A common secondary purpose is sales growth.

Accepted Answer

A) True 
 B)False

Question 7

Lindsay is writing a property description for a new real estate brochure. To make her brochure more effective, Lindsay should anticipate her audience. This means she

Accepted Answer

A)   identifies the property's outstanding traits and describes them clearly.
B)   concentrates on the price and value of the property.
C)   writes using familiar words and a friendly, informal tone.
D)   considers what the readers are like and how they will react to the message.E) A) and B)
F) C) and D)

Question 8

When preparing a business message, you should make your writing audience oriented. Audience oriented means you should

Accepted Answer

A)   write to solve a problem or convey information.
B)   attempt to get your audience to believe and accept your message.
C)   present ideas clearly but concisely.
D)   concentrate on looking at the problem from the receiver's perspective.E) A) and C)
F) C) and D)

Question 9

When selecting a communication channel, you should follow two tips: use richer media for persuasive or personal communications, and

Accepted Answer

A)   use the richest media available.
B)   select the cheapest channel to reduce costs.
C)   never use digital media such as instant or text messaging on the job.
D)   consider what media is the easiest for you to use.E) B) and D)
F) A) and D)

Question 10

Every mechanic has ten minutes for his morning break is an effectively written sentence.

Accepted Answer

A) True 
 B)False

Question 11

Which of the following sentences best focuses on the audience?

Accepted Answer

A)   We are very pleased to have you as our newest customer.
B)   You can help us by sending us your payment immediately.
C)   Register now to lock in your preferred travel dates.
D)   All sentences are focused on the audience rather than the sender.E) C) and D)
F) None of the above

Question 12

Shannon is writing a proposal to the board of directors to upgrade the company's computer equipment. After completing the prewriting phase, Shannon should immediately start composing the proposal.

Accepted Answer

A) True 
 B)False

Question 13

Before Melissa organizes and composes her message, she should ask two questions: (1)  Why am I sending this message? and (2)

Accepted Answer

A)   Why did my boss give this task to me?
B)   What do I hope to achieve with this message?
C)   How can I get this message written as quickly as possible?
D)   Do I have enough time and financial resources to complete the work?E) A) and B)
F) A) and C)

Question 14

One of the most important questions you can ask yourself as you begin to compose a message is What do I hope to achieve?

Accepted Answer

A) True 
 B)False

Question 15

The process of translating a message from its symbol form into meaning is called

Accepted Answer

A)   feedback.
B)   decoding.
C)   encoding.
D)   noise.E) A) and B)
F) A) and C)

Question 16

A business message should be long because quantity enhances quality.

Accepted Answer

A) True 
 B)False

Question 17

A weak Internet signal is an example of channel noise.

Accepted Answer

A) True 
 B)False

Question 18

Which of the following sentences about jargon is most accurate?

Accepted Answer

A)   Jargon should never be used in business writing.
B)   Jargon is generally understood by both insiders and outsiders within a field.
C)   Effective business communicators know to include some jargon within any message to demonstrate their intelligence and command of the English language.
D)   Jargon should be used only when the audience will understand it.E) C) and D)
F) None of the above

Question 19

As a business communicator, you should use strong verbs and concrete nouns in your writing.

Accepted Answer

A) True 
 B)False

Question 20

Human Resources Manager Claire Siu must inform Anthony that company job changes will require him to seek retraining or lose his position. The best channel for Ms. Siu to deliver this message is

Accepted Answer

A)   an e-mail message.
B)   a face-to-face conversation.
C)   a voice mail message.
D)   an instant message.E) None of the above
F) A) and D)

Exam 2: Planning Business Messages

The process of translating a message from its symbol form into meaning is called

Correct AnswerverifiedShow Answer

A weak Internet signal is an example of channel noise.

Correct AnswerverifiedShow Answer

Before Melissa organizes and composes her message, she should ask two questions: (1) Why am I sending this message? and (2)

Correct AnswerverifiedShow Answer

When preparing a business message, you should make your writing audience oriented. Audience oriented means you should

Correct AnswerverifiedShow Answer

Adaptation is the process of

Correct AnswerverifiedShow Answer

The sentence You must submit your application by Friday is a more effective business message than Please submit your application by Friday.

Correct AnswerverifiedShow Answer

Which of the following sentences about jargon is most accurate?

Correct AnswerverifiedShow Answer

One of the best ways to improve the tone of a message is through the use of ____________________ language.

Correct AnswerverifiedShow Answer

A business message should be long because quantity enhances quality.

Correct AnswerverifiedShow Answer

The primary purposes of most business documents are to inform and to persuade. A common secondary purpose is sales growth.

Correct AnswerverifiedShow Answer

Adapting your message to the audience involves

Correct AnswerverifiedShow Answer

Lindsay is writing a property description for a new real estate brochure. To make her brochure more effective, Lindsay should anticipate her audience. This means she

Correct AnswerverifiedShow Answer

Which of the following sentences best focuses on the audience?

Correct AnswerverifiedShow Answer

When selecting a communication channel, you should follow two tips: use richer media for persuasive or personal communications, and

Correct AnswerverifiedShow Answer

As a business communicator, you should use strong verbs and concrete nouns in your writing.

Correct AnswerverifiedShow Answer

Which of the following demonstrates effective business writing?

Correct AnswerverifiedShow Answer

Human Resources Manager Claire Siu must inform Anthony that company job changes will require him to seek retraining or lose his position. The best channel for Ms. Siu to deliver this message is

Correct AnswerverifiedShow Answer

Shannon is writing a proposal to the board of directors to upgrade the company's computer equipment. After completing the prewriting phase, Shannon should immediately start composing the proposal.

Correct AnswerverifiedShow Answer

One of the most important questions you can ask yourself as you begin to compose a message is What do I hope to achieve?

Correct AnswerverifiedShow Answer

Every mechanic has ten minutes for his morning break is an effectively written sentence.

Correct AnswerverifiedShow Answer

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